The Wet N Wild X Care Bears Makeup Collection Is A Nostalgic Dream Come True
If you're a 1980s or 1990s baby, the mention of Care Bears likely brings back a flood of memories from your childhood. And, if you're anything like us, you probably even remember which Care Bear you claimed as your own. Well, just like most everything these days, this toy is making a comeback. According to Shack News, the Care Bears first made their reappearance at the New York Toy Fair in 2020 and their popularity has been slowly increasing ever since.
And while Ashley Mady, head of brand development at Basic Fun, told Shack News that the company is rereleasing the Care Bears to be the same as we remember, there are a few changes. They introduced a new bear in 2021 called the Togetherness Bear, to help promote inclusivity, and have created interactive bears that tell jokes, sing songs, and light up.
But their latest promotion may be the best one yet for us 1980s and 1990s kids – they have combined with Wet n' Wild to create the makeup collaboration of our pre-teen dreams.
The Wet n Wild x Care Bears collab is a best seller
As noted by Mental Floss, Care Bears were first introduced at the 1983 Toy Fair in New York City. Their popularity became immediately evident as they sold out soon after being released to the public, but their demand didn't stop in the 1980s. By 2007, 110 million Care Bears had been sold, and in 2022, they continue to bring out our inner child.
Similarly, Wet n Wild, a hit makeup brand, was also released a few decades ago — 1979 to be exact. As many makeup fans can attest, their products have remained popular, mainly due to their ability to change with the times. According to Digital Beauty, their social media campaigns — specifically — have kept them at the forefront of the drugstore makeup game, so it makes sense that the two 1980s era products would team up to celebrate Care Bears' 40th anniversary. The Wet n Wild x Care Bears makeup collection was first released in Walmart, per InStyle, but is now available at Ulta and Walmart. You can buy the products by themselves, or purchase the entire set — but what, exactly, is in it?
Everything inside the Wet n Wild x Care Bears makeup kit
The Wet n Wild x Care Bears makeup kit is not only a nostalgic dream, it also contains all the makeup essentials you need. The bright colors and adorable product names are enough to draw you in, so if you have your heart set on one of the kits, we break down exactly what you can get for the $85 price tag. Note: you can also buy many of the items separately.
Wake up every morning to a bright and sunny day with the Funshine Bear-inspired Brighten Your Day Primer Serum. It contains vitamin C and sunflower oil to not only nourish your skin, but also keep your makeup in place all day. At the end of the day, reach for the Resting Bear Face facial balm, which, per Allure, melts away your makeup, followed by the Pick Me Up Hydrating Mist.
As for makeup, the set includes a bronzer, highlighter, and blush, plus a Caring Counts Eye and Face Palette, which includes a variety of different colors. Two types of fake eyelashes, an eyelash curler, and mascara round out the eye makeup, while the four different colors of lipgloss (plus a lip scrub and lip mask) complete your makeup look. Some bonus items include a set of press-on nails, a gem face mask, and glitter gels which can add some sparkle to your face or body. Plus, the kit comes with makeup brushes and a sponge set, making the Wet n Wild x Care Bears set the only thing you need in your makeup cabinet.