Why The Actors In Booking.com's Super Bowl 2022 Commercial Look Familiar
There are plenty of things to get excited about when Super Bowl Sunday rolls around — from the snacks to the halftime show, and obviously the game itself (if you're so inclined). However, the commercials that punctuate the action are increasingly becoming a significant draw for those of us who aren't as drawn to the sporting element. In fact, Yahoo! Entertainment points out that advertising space during the Super Bowl is among the most hotly fought-over real estate in the world. Per the outlet, NBC confirmed in late January 2022 that all of its in-game ad space had already sold out. That's especially noteworthy when you consider that advertisers are reportedly shelling out up to $7 million for just 30 seconds of airtime.
Thus far, we've already seen several hilarious, star-studded commercials and teasers drop in the run-up to Sunday's matchup, which will take place at the SoFi Stadium in Los Angeles. In some ways, it's more fun seeing Seth Rogen and Paul Rudd join forces, for instance, than watching the Los Angeles Rams and the Cincinnati Bengals face off. Likewise, another commercial that's on our radar is from Booking.com, who pulled out all the stops for their spot, which features a trio of some of the coolest dudes in entertainment (and at least one actor you'll definitely recognize).
Idris Elba called on some famous friends for help with his ad
As CBS Sports notes, Booking.com's 2022 Super Bowl commercial stars actor Idris Elba calling up his favorite "spokes-blokes" for suggestions on what he should do to make the ad stand out. Per Hollywood Life, the British star of hit TV series "Luther" calls up Jonathan Goldsmith, who appeared as Dos Equis' "Most Interesting Man in the World," and Isaiah Mustafa, who was "The Man Your Man Could Smell Like" in the popular Old Spice commercials, for advice. Firstly, Goldsmith wants to know whether Elba will be shirtless, while Mustafa wonders if there will be "singing animals," "fiery explosions," or even "cars driving in, with people jumping out, maybe paragliding?" Per IMDb, Elba played villain Brixton in "Fast & Furious" spinoff "Hobbs & Shaw," which might be what's confusing Mustafa, who appeared in "It: Chapter Two" and "Shadowhunters," according to IMDb.
Meanwhile, IMDb reports that Goldsmith featured in "Mamma Mia! Here We Go Again," "Dallas" and "Days of Our Lives," so he's no stranger to challenging roles either. Though Elba doesn't manage to get much assistance from his famous friends, the Brit's presence in the Booking.com commercial alone should be reason enough for fans to tune in.